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The Coolest Men's  Fashion Store

Our Values

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shop-Image
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The DESIGNATION SPIRIT

  • We believe in people
  • We are one team with one dream
  • Constant improvement
  • Straightforward and open-minded
  • Entrepreneurial spirit
  • Keep it simple
  • Cost-conscious
  • in all we do, sustainability is a natural part.

SHARING OUR CONSCIOUS MESSAGE

We believe it's important to increasingly communicate with our customers about all the conscious actions that we take. In all we do sustainability is a natural part and we all play a part in communicating our conscious message to our customers.

OUR MARKRTING IS AN INVITATION CARD TO OUR STORES

We use a mix of ever-evolving external media to reach our customers. The most important of these are our stores - especially the windows- and our online stores. DESIGNATION’s marketing has a major impact and it's essential for us to convey a positive image and that the models portray our fashion in a good and healthy manner. DESIGNATION’s advertising images do not aim to communicate any specific ideal, but rather a range of styles, attitudes and ethnic backgrounds. The campaigns are designed to be clear and simple, and aim to inform our customers of what's new at DESTINATION. All our marketing is part of the shopping experience, aiming to guide and inspire customers to find the right fashion products both in our stores and online.

To Customers

WE ARE COMMITTED TO ALWAYS DELIVERING FASHION AND QUALITY AT THE BEST PRICE

Our customer is always our focus, from the design process to the shopping experience. Understanding and meeting our customers' needs is at the core of everything we do. We offer fashion with high attention to quality to everyone. We want our customers to feel confident they are getting the best possible deal when shopping at DESIGNATION.

THE CUSTOMER IS OUR FRIEND

Every time we interact with a customer either in our stores or online we play an important role in their experience of DESIGNATION.It's natural for us to always be friendly and courteous to our customers. If a customer asks us for any assistance, no matter what we are doing, we always try to give the best service.

WE PROVIDE CONSCIOUS FASHION WHERE QUALITY ASSURANCE IS KEY

We strive to provide products that are designed, produced and transported with respect for human rights and the least possible negative impact on the environment. Our products should be durable, user-friendly, well-made, well-cut, safe and free from harmful chemicals. Our customers are knowledgeable and demand both the best design and quality from our products, and also an increased awareness of sustainability, from materials used to the carbon footprint of transporting the products to the stores. We always aim to be at the forefront of sustainability. Sustainability is an important part of what we offer our customers.

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